Assignment: Case 3
To assess your ability to apply the concepts from this week.
you will display your ability to apply the concepts from the overview through case study analysis. Each week, you will read a case and complete a case analysis. You are not to answer the questions at the end of the case. However, the questions should help you formulate where your thinking should be taking you during your analysis.
Your case analysis is to contain the following sections:
Section 1: Provide a general description of the company.
Section 2: Define the central issue of the case.
Section 3: Define the companys goals.
Section 4: Identify the constraints of the problem.
Section 5: Identify all the relevant alternatives.
Section 6: Select the best alternative and provide a justification for the selection. Note: there is no right answer but it is about how you justify your selection based on international business theory.
Section 7: Develop an implementation plan.
1. Review the grading rubric (below) for this assignment.
2. Read the case at the end of Chapter 7 in International Business.
3. Write a 3- to 4-page case analysis with section headers using a business brief format. Review the Business Brief Guidelines in the MBA Toolbox to assist you in the proper formatting of your paper. Cite resources as appropriate to support your findings.
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