Topic: Order Specifications and Case Study Analysis

1. Think about how the Rolls Royce operation fits within Hayes and Wheelwright’s operations model’s 1960s contributions, then look at the differences.
2. Which products from Rolls Royce’s three main markets—new engines, “power by the hour,” and in-service remote engine monitoring—were order winners and qualifiers?
3. Make some recommendations for changes that Rolls Royce’s operations strategy should make going forward. What steps needs to be taken by the company to keep organisational capacity and market demands in line?
Be advised, though:
3 pages maximum for your analysis. There are all analyses, recommendations, graphs, tables, and references on the pages.
• Your response should be concise, analytical, and insightful; just restating the case’s details won’t earn you a respectable grade.

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