MKT 222 6-2 Case Study
Read the Case Study “Enhancing the In-Store Experience through Facial Recognition Software” on page 489. In a two-page assignment discuss how the technologies mentioned in this case study aid retail buyers, merchandisers, and marketers in merchandising planning objectives to better manage the in-store experience. What other technological advancements or management software systems are being used to help make merchandising management more effective and efficient; provide authentic examples from your research. Your assignment should relate to concepts discussed in your textbook, as well as other scholarly resources.Enhancing the In-Store Experience Through Facial Recognition Software (Module Six)
This case study allows you to apply merchandise planning and management concepts learned throughout the module. You will discuss how the technologies mentioned in this case study aid retail buyers, merchandisers, and marketers in merchandise planning objectives to better manage the in-store experience.
***Requirements of Submission: The case studies must follow these guidelines: approximately two pages in length, double spaced, 2-point Times New Roman font, one-inch margins, and APA-style citations.****
Purpose and Outcomes
Traditionally historians employed terms like Old and New World in ways that implied the superiority of one civilization over the other. The Old World was civilized, ancient, connected, and understood. By contrast the New World was unknown, primitive, and discovered. Fortunately those understandings faded while more sophisticated ideas replaced them. James Merrell’s, The Indians’ New World Download The Indians’ New World, and Neil Salisbury’s, The Indians’ Old World, Download The Indians’ Old World,will broaden your understanding of those concepts and allow you to apply them in new and meaningful ways.
Please provide minimum 200-word responses to each of the following two questions. Your responses should only use the assigned articles. Please include specific information to support your assertions and provide basic MLA citations when required. Example: (Merrell, 47). Each response is worth ten (10) possible points for a total of twenty (20) possible points.
- How does Merrell define New Worlds and how does he illustrate his argument? What examples does he use and why?
- How does Salisbury define Old Worlds and how does he illustrate his argument? What examples does he use and why?