Competitive Strategy

To use the “AAA” framework, students must conduct research on and choose two businesses from any two of the following industries (a total of four businesses):

HI6006 Competitive Strategy Tri 3 2016 Group Assignment Guidelines 2 Marks 30
Written work: A brief report
Marks: 20
Report Week 12 due date (Only a soft copy on BB, one submission per group, with names and ID numbers of group members on the cover page.)
Word count cap: 2000
Presenting: 10 points
Weeks 10, 11, and 12 according to the allotted time
10 markings
30 total marks
• To use the “AAA” framework, students must conduct research on and choose two businesses from any two of the following industries (a total of four businesses):
Computer hardware and software industries
Travel and hospitality; pharmaceuticals; food and beverage; retail; steel; dairy products and agriculture; automobiles; airlines Manufacturing of heavy equipment Medical Services/Hospitals Aged care or child care
NOTE: NO HARD COPIES ARE REQUIRED, AND DO NOT CHOOSE FAST FOOD, COKE, OR PEPSI.
• Each group must bring six to eight journal articles about the organization or sector, explaining how this organization has been pursuing some or all of the “AAA” framework’s components.
• Has this corporation used this framework to pursue their business successfully or unsuccessfully?
Finally, please share your thoughts!

• The subject outline includes the evaluation criteria.
• Harvard citation style