summarizing Published Studies and one communication paper

for paper: analyzing the persuasion tactics used in an advertisement (one of the following two), APA, 5-6 pages

  • Spotify – ‘Let the Song Play’:
  • UN World Food Programme – Feed Our Future: [IMPORTANT NOTE: ignore the coming to cinemas part in the last few seconds]
  • Identify and analyze THREE important persuasive features in the ad
  • Use outside research: find and discuss the findings of at least TWO published empirical studies to support your arguments


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