Wall Street Journal, would you be proud or embarrassed?

Module 1Case Assignment BUS 303You are an Employee Communications Manager at a large service firm, such as a bank, or an advertising or consulting firm. Since it is a large firm, there is considerable diversity in the cultural makeup of the employees. You will assume this role throughout the Case Assignments in the course.Case AssignmentRead the article Tame the email beast! by Garbringer (2008). Create an email in a letter format, to all of your fellow employees, to announce an email policy that you have just created. You are not persuading; you are announcing. Specify the response that you want from the email (e.g., ask the recipients to email a receipt response). Your email must start with an introduction and end with a conclusion. You must be tactful and professional. Remember, some of those folks have been around a long time, and some are beginning their very first jobs.Then write a second emaila goodwill emailto your fellow employees thanking them for complying with the policy.Finally, write a brief summary explaining why you chose to emphasize these principles in your email and discuss at least three rules that you used from the article Tame the email beast! and why you wrote your message as you did. In this summary, please discuss your objectives and how you used the other background readings.This section of the assignment should include at least 2 references , properly cited, to articles from the assigned background materials.Your assignment will be graded on logical flow, ease of reading, tone of message, references to articles, understanding of concepts, and (for that extra special touch) tasteful creativity.Please choose a suitable policy. Be careful about cultural sensitivities since this is a large firm with culturally diverse employees. You will re-visit the policy in Module 4.Be careful: Remember that emails can be leaked! If your email appeared on Page 1 of the Wall Street Journal, would you be proud or embarrassed?Submit your assignments by the module’s due date.Assignment Expectations1.One email announcing a new policy after reading the required articles. You may choose a policy that you are familiar with. However, since you will be making a presentation in Module 4 on this policy, please be sure to choose one that has a sufficient impact on the organization. Please use proper English. Sentences must be properly constructed and free of grammatical and typographical errors. No citations are needed in the email.2.One short goodwill email, presumably sent a few days after the routine email, thanking those who are complying with the new policies, and encouraging the others to begin doing so. Please use proper English. Sentences must be properly constructed and free of grammatical and typographical errors. No citations are needed in the email.3.A summary explaining which principles and rules you used when composing both your emails. The explanation should make use of at least two sources from the required readings, properly cited and referenced. Your summary should be prepared as an academic essay and contain appropriate citations and a formal bibliography.Case General ExpectationsIn the Case Assignments, students will assume the role of a Manager in Employee Communications Manager in at a large service firm, such as a bank, or an advertising or consulting firm. Students will assume this role throughout the Case Assignments and be challenged with different scenarios, requiring written and verbal communication.Formal citations and a bibliography are required unless otherwise stated.Submit your assignments by the module’s due date.Initiating the job searchIn the SLPs for this course, you will assume the role of a currently employed professional wanting to change careers. Each of the SLPs will focus on different phases of the job search. In each SLP, you will apply the business communication principles covered in the module.Search for companies you are interested in working for, or jobs you are keen on. You may begin your search at an employment website (such as Monster.com, .gov/”>usajobs.gov, etc.) and find a job opening that interests you. Save the existing job advertisement for a position you are interested in.You will be completing the subsequent SLPs using this job opening you identified.Write a generic email, using principles from routine and goodwill emails, to inquire about your desired position. You may ask questions related to application procedures, deadlines, references, or any other detail. The objective of this email is to build rapport with the company and notify them of your interest, and the possibility you may be submitting an application later on. Include the actual job advertisement in your submission. This could be a pdf document, or a link to the advertisement.Following the email, write an essay explaining the principles and good practices you followed while creating it.Submit your assignment by the module’s due date.SLP Assignment ExpectationsYour email should be professionally formatted and effectively deliver the message, using concepts covered in the module. Please use proper English. Sentences must be properly constructed and free of grammatical and typographical errors. No citations are needed in the email.SLPIn your summary, you are expected to discuss your strategies and approach, using the concepts covered in the module. Your discussion should be analytical and sufficiently rigorous to demonstrate synthesis of the concepts. Formal citations are required, along with a formal bibliography. The summary is to be prepared as an academic essay. Content should be clearly presented with a logical flow.SLP General ExpectationsFor the SLPs, students are expected to play a role as themselves in the job market. You are to identify a job that interests you in Module 1. The SLPs will take you through the job search and application process, presenting you in different scenarios requiring you to demonstrate your ability to communicate effectively and professionally.Formal citations and a bibliography are required unless otherwise stated.Submit your assignments by the module’s due date.Module 1Case Assignment BUS 303You are an Employee Communications Manager at a large service firm, such as a bank, or an advertising or consulting firm. Since it is a large firm, there is considerable diversity in the cultural makeup of the employees. You will assume this role throughout the Case Assignments in the course.Case AssignmentRead the article Tame the email beast! by Garbringer (2008). Create an email in a letter format, to all of your fellow employees, to announce an email policy that you have just created. You are not persuading; you are announcing. Specify the response that you want from the email (e.g., ask the recipients to email a receipt response). Your email must start with an introduction and end with a conclusion. You must be tactful and professional. Remember, some of those folks have been around a long time, and some are beginning their very first jobs.Then write a second emaila goodwill emailto your fellow employees thanking them for complying with the policy.Finally, write a brief summary explaining why you chose to emphasize these principles in your email and discuss at least three rules that you used from the article Tame the email beast! and why you wrote your message as you did. In this summary, please discuss your objectives and how you used the other background readings.This section of the assignment should include at least 2 references , properly cited, to articles from the assigned background materials.Your assignment will be graded on logical flow, ease of reading, tone of message, references to articles, understanding of concepts, and (for that extra special touch) tasteful creativity.Please choose a suitable policy. Be careful about cultural sensitivities since this is a large firm with culturally diverse employees. You will re-visit the policy in Module 4.Be careful: Remember that emails can be leaked! If your email appeared on Page 1 of the Wall Street Journal, would you be proud or embarrassed?Submit your assignments by the module’s due date.Assignment Expectations1.One email announcing a new policy after reading the required articles. You may choose a policy that you are familiar with. However, since you will be making a presentation in Module 4 on this policy, please be sure to choose one that has a sufficient impact on the organization. Please use proper English. Sentences must be properly constructed and free of grammatical and typographical errors. No citations are needed in the email.2.One short goodwill email, presumably sent a few days after the routine email, thanking those who are complying with the new policies, and encouraging the others to begin doing so. Please use proper English. Sentences must be properly constructed and free of grammatical and typographical errors. No citations are needed in the email.3.A summary explaining which principles and rules you used when composing both your emails. The explanation should make use of at least two sources from the required readings, properly cited and referenced. Your summary should be prepared as an academic essay and contain appropriate citations and a formal bibliography.Case General ExpectationsIn the Case Assignments, students will assume the role of a Manager in Employee Communications Manager in at a large service firm, such as a bank, or an advertising or consulting firm. Students will assume this role throughout the Case Assignments and be challenged with different scenarios, requiring written and verbal communication.Formal citations and a bibliography are required unless otherwise stated.Submit your assignments by the module’s due date.Initiating the job searchIn the SLPs for this course, you will assume the role of a currently employed professional wanting to change careers. Each of the SLPs will focus on different phases of the job search. In each SLP, you will apply the business communication principles covered in the module.Search for companies you are interested in working for, or jobs you are keen on. You may begin your search at an employment website (such as Monster.com, .gov/”>usajobs.gov, etc.) and find a job opening that interests you. Save the existing job advertisement for a position you are interested in.You will be completing the subsequent SLPs using this job opening you identified.Write a generic email, using principles from routine and goodwill emails, to inquire about your desired position. You may ask questions related to application procedures, deadlines, references, or any other detail. The objective of this email is to build rapport with the company and notify them of your interest, and the possibility you may be submitting an application later on. Include the actual job advertisement in your submission. This could be a pdf document, or a link to the advertisement.Following the email, write an essay explaining the principles and good practices you followed while creating it.Submit your assignment by the module’s due date.SLP Assignment ExpectationsYour email should be professionally formatted and effectively deliver the message, using concepts covered in the module. Please use proper English. Sentences must be properly constructed and free of grammatical and typographical errors. No citations are needed in the email.SLPIn your summary, you are expected to discuss your strategies and approach, using the concepts covered in the module. Your discussion should be analytical and sufficiently rigorous to demonstrate synthesis of the concepts. Formal citations are required, along with a formal bibliography. The summary is to be prepared as an academic essay. Content should be clearly presented with a logical flow.SLP General ExpectationsFor the SLPs, students are expected to play a role as themselves in the job market. You are to identify a job that interests you in Module 1. The SLPs will take you through the job search and application process, presenting you in different scenarios requiring you to demonstrate your ability to communicate effectively and professionally.Formal citations and a bibliography are required unless otherwise stated.Submit your assignments by the module’s due date.

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