6. Events Societal, Ethical, And Legal Issues (Related Reading: Various Articles

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6. Events Societal, Ethical, And Legal Issues (Related Reading: Various Articles) I. Overview: What Is Ethics and Why Is It Important? A. Definitions of Terms – Ethics- Business Ethics- Marketing EthicsVideo: Ethics in Business (19 min.) B. Moral reasoning model: 1. Moral standards 2. Factual information 3. Moral judgement II.

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