MARK575 UOFM WK3 Digital Transformation and Social Marketing Research Paper

The detailed writing instruction and format is post in the attached file. Please read the example essay first, I already finished all the questionnaire and answers part.

For this assignment, only need to write :

Audience Segment-1 page

Customer Journey-1 page per journey, need total 2 journeys.

Digital Execution and functionality ideas: 1000 words.

Use the questionnaire and answers I already prepared, finish the rest part: Audience Segment, Customer Journey and Digital Execution and functionality ideas.

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